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The Resort Collection of Panama City Beach Closes Best Year Yet

As 2011 comes to a close, management at The Resort Collection of Panama City Beach has analyzed the records and the results show that it has closed its best year yet! With many notable accomplishments, awards, and proof of customer satisfaction, The Resort Collection is proud to venture in to 2012 with guest satisfaction and community involvement at the top of their list.

"This has been a really great year for The Resort Collection of Panama City Beach. It is our mission to become the preferred leisure, golf, meeting and lifestyle destination in Panama City Beach," said Paul Wohlford, vice president of sales and marketing for The Resort Collection of Panama City Beach. "In 2011, our staff fulfilled that mission and the guests just keep coming back!"

The milestones for The Resort Collection of Panama City Beach in 2011 are many. The Resort Collection of Panama City Beach experienced their best summer on record, with the highest summer revenue and the highest nightly room occupancy seen yet.

"After the Deepwater Horizon oil spill, we were really aggressive in making sure people knew our beaches were unaffected," said Wohlford. "We saw the fruits of our labor this summer. We are pleased that people turn to The Resort Collection of Panama City Beach when they think of a Florida vacation, whether it's their first stay or they come every year."

The The Resort Collection of Panama City Beach is also gaining popularity in other areas. After a robust marketing program to cultivate new interests through Facebook, The Resort Collection garnered more than 20,000 fans on the popular social networking site, making it the "Most Liked" resort in Northwest Florida.

"Facebook is how we stay in touch with our guests and fans, so we put a lot of effort into the program to make sure we stay connected," said Wohlford. "To have that many people communicating with us daily is a really significant accomplishment. We're very proud to be the 'Most Liked' resort in Northwest Florida."

Also up for acclaim is Firefly restaurant. For the second year in a row, Firefly, The Resort Collection's fine-dining restaurant located in the Shoppes at Edgewater, received the prestigious Golden Spoon Award given by Florida Trend magazine in recognition of their exquisite cuisine and outstanding ambience.

Hombre Golf Club, another property of The Resort Collection of Panama City Beach, hosted the PGA Qualifying School for the 19th year. This event brought some of the biggest names in the golfing world to Panama City Beach to try their hand at Hombre's 27-hole championship golf course, putting both the city and The Resort Collection of Panama City Beach in the national spotlight.

The Resort Collection of Panama City Beach offers impeccable service to its guests, always ensuring a wonderful stay. With five distinctive resorts to choose from, book your stay with The Resort Collection of Panama City Beach today to see for yourself why The Resort Collection of Panama City Beach received so much acclaim in 2011!

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